January 30, 2019

Can Your Logo Survive Beyond the #10YearChallenge?

The #10YearChallenge is a fun activity to post photos of ourselves and see how far we've come. Why not apply this to the businesses that we've founded? It is a good opportunity to take a look inward, and to evaluate how we can brew things better.
April 26, 2018

Discover Your Brand Story With LEGO®

January 31, 2018
Me, Myself And I: How To Not Engage Your Audience

Me, Myself And I: How To Not Engage Your Audience

Drop the ‘me, myself and I’ narrative. Put your audience first. What are they interested in? What do they care about?
June 30, 2017
Why You Need A Brand Guide for Your Business

Why You Need A Brand Guide for Your Business (a.k.a How To Make Your Life Easier)

Without a brand guide, you'll probably experience incorrect and inconsistent versions of your logo being used.
March 27, 2017
No One Gives A Damn About Your Business

No One Gives A **** About Your Business

How many businesses are you a huge fan of? Do you actively advocate their services/products? Probably not too many, right?
August 11, 2015
Is It Time For A Logo Refresh?

Is It Time For A Logo Refresh?

If your company has been around for some time, it’s important to evaluate your logo to see if it is working in the favour of your business.
July 20, 2015
Does Your Business Have A Brand Personality?

Does Your Business Have A Brand Personality?

Just like people, every business has a personality. We all have two 'faces'. One is internal, private and seen only by our closest friends and family, and the other is external, public and seen by the people we interact casually with.
July 14, 2015
3 Unexpected Benefits of Rebranding Your Business

3 Unexpected Benefits of Rebranding Your Business

We've delivered many rebranding projects, and are pleased to hear positive feedback from our clients. Here are the benefits they have experienced from rebranding their business.
July 5, 2015
Dr. Seuss’s Biggest Branding Advice For Small Businesses

Dr. Seuss’s Biggest Branding Advice For Small Businesses

Every business has a brand, even if you are a solopreneur. It is crucial to cultivate your small business brand intentionally, and not by accident.