The #10YearChallenge is a fun activity to post photos of ourselves and see how far we've come. Why not apply this to the businesses that we've founded? It is a good opportunity to take a look inward, and to evaluate how we can brew things better.
Just like people, every business has a personality. We all have two 'faces'. One is internal, private and seen only by our closest friends and family, and the other is external, public and seen by the people we interact casually with.